See the infographic here.
An intriguing infographic compiled by Zazzle, based on the results of its 2017 State of Content Marketing Survey of marketers in the UK.
Some key takeaways:
- 79% of those surveyed believed that the use of content marketing was either very or quite effective, but only 6% were definitely sure how to implement content marketing
- 69% voted Twitter as the most effective content platform
- 61% said their top challenge was too few staff